|
“Macintosh’s Other Designers,” Byte, Aug. 1984; Young, 202, 208–214; “Apple Launches
4 j& ]" Y' Z/ D& f2 H2 }5 ca Mac Attack,” Time, Jan. 30, 1984; Malone, 255–258.) a9 J1 I9 D3 v8 J6 `/ x6 t
Texaco Towers: Interviews with Andrea Cunningham, Bruce Horn, Andy Hertzfeld,, |1 M( V) t) I$ _4 A
Mike Scott, Mike Markkula. Hertzfeld, 19–20, 26–27; Wozniak, 241–242.
, s; B( F' ^% g9 U5 ^+ _
9 r5 Q0 t3 y6 }8 ~2 J4 Q+ y5 SCHAPTER 11: THE REALITY DISTORTION FIELD
9 s5 D" \4 B& K }& r! }Interviews with Bill Atkinson, Steve Wozniak, Debi Coleman, Andy Hertzfeld, Bruce
7 h, ^9 p2 M( ^Horn, Joanna Hoffman, Al Eisenstat, Ann Bowers, Steve Jobs. Some of these tales have
5 `7 x) Q4 z2 H% ~2 Evariations. See Hertzfeld, 24, 68, 161.8 f! U3 |( `' W) t; e. \' k2 `
3 D* N8 f+ @, x% i4 kCHAPTER 12: THE DESIGN
5 [& b I7 j7 BA Bauhaus Aesthetic: Interviews with Dan’l Lewin, Steve Jobs, Maya Lin, Debi
" H# \, k( U0 r! e+ p8 i TColeman. Steve Jobs in conversation with Charles Hampden-Turner, International Design8 q F9 r' r! w0 p2 i' T
Conference in Aspen, June 15, 1983. (The design conference audiotapes are stored at the
* C; F, C: W* F0 [Aspen Institute. I want to thank Deborah Murphy for finding them.)
k6 P9 u& `( Y( LLike a Porsche: Interviews with Bill Atkinson, Alain Rossmann, Mike Markkula, Steve
1 T3 V& M- G. v- u9 s- \Jobs. “The Macintosh Design Team,” Byte, Feb. 1984; Hertzfeld, 29–31, 41, 46, 63, 68;" f! |% p' E3 K& v/ X
Sculley, 157; Jerry Manock, “Invasion of Texaco Towers,” Folklore.org; Kunkel, 26–30;
; M. t: u5 d& [. h, D1 M4 hJobs, Stanford commencement address; email from Susan Kare; Susan Kare, “World Class
: L% ~6 l/ x6 |& j) [9 u5 |Cities,” in Hertzfeld, 165; Laurence Zuckerman, “The Designer Who Made the Mac, E+ g% e: z6 U7 b
Smile,” New York Times, Aug. 26, 1996; Susan Kare interview, Sept. 8, 2000, Stanford
, a4 d8 T0 e# ^University Library, Special Collections; Levy, Insanely Great, 156; Hartmut Esslinger, A
4 A+ i) O/ C- t. rFine Line (Jossey-Bass, 2009), 7–9; David Einstein, “Where Success Is by Design,” San
4 ]9 W o# N( _: t/ R6 \8 jFrancisco Chronicle, Oct. 6, 1995; Sheff.
- j' ~+ C% d: g( @3 o9 o @. n( i) y$ g
CHAPTER 13: BUILDING THE MAC% j% y9 s1 Q0 p$ \: }6 p
Competition: Interview with Steve Jobs. Levy, Insanely Great, 125; Sheff; Hertzfeld,4 A o0 K* `9 s3 `% k4 Q* d5 B
71–73; Wall Street Journal advertisement, Aug. 24, 1981.. F" |* F* m3 c7 J4 {$ f) E$ e
End-to-end Control: Interview with Berry Cash. Kahney, 241; Dan Farber, “Steve Jobs,
3 Y9 a% `. \! D* L! wthe iPhone and Open Platforms,” ZDNet.com, Jan. 13, 2007; Tim Wu, The Master Switch) U( L! n1 t, n& P/ ~4 _' r# N
(Knopf, 2010), 254–276; Mike Murray, “Mac Memo” to Steve Jobs, May 19, 1982
. N2 _; O8 |7 S0 c- L V6 ]0 R- B8 v6 D(courtesy of Mike Murray).
$ o; w! _7 _3 k" W \Machines of the Year: Interviews with Daniel Kottke, Steve Jobs, Ray Cave. “The& R0 K! o% q& T- U1 ^& o
Computer Moves In,” Time, Jan. 3, 1983; “The Updated Book of Jobs,” Time, Jan. 3, 1983;
7 S2 s" @' d. A( `) e5 e# L: V; aMoritz, 11; Young, 293; Rose, 9–11; Peter McNulty, “Apple’s Bid to Stay in the Big Time,”3 S+ Z: y ]+ x* ^- u: G5 s L
Fortune, Feb. 7, 1983; “The Year of the Mouse,” Time, Jan. 31, 1983.
: Q: w1 t+ f2 n1 N5 |8 {Let’s Be Pirates! Interviews with Ann Bowers, Andy Hertzfeld, Bill Atkinson, Arthur
: _5 `; W( S; H5 c$ pRock, Mike Markkula, Steve Jobs, Debi Coleman; email from Susan Kare. Hertzfeld, 76,
0 G% h6 g1 r e g135–138, 158, 160, 166; Moritz, 21–28; Young, 295–297, 301–303; Susan Kare interview,
0 ^0 G2 ~6 f' N: U: JSept. 8, 2000, Stanford University Library; Jeff Goodell, “The Rise and Fall of Apple' a0 R$ F! }( G
Computer,” Rolling Stone, Apr. 4, 1996; Rose, 59–69, 93.
; p' n3 ]3 j! @) Q' b4 G" r6 n# \2 G# y
7 I6 N2 z+ `- S8 V4 ]9 I3 OCHAPTER 14: ENTER SCULLEY
, A9 F- L. S- ~; V# ]
# O9 k" m4 J7 h1 D" D8 r) _! L/ }7 ~4 w; D' ]3 }5 E) f
0 w' A& y$ q) q8 T( s
/ r; a+ t) Y: `0 K
* j: \) G% k2 l7 {6 q, Z2 A
' M+ t, e; ~* j# X. ^
7 U6 s$ a3 C, ?9 U: c. @) g: V; Q+ J# ]6 {4 o
4 A e* m1 U6 c2 w5 X$ ^# ~# A+ |The Courtship: Interviews with John Sculley, Andy Hertzfeld, Steve Jobs. Rose, 18, 74–
9 g# }: e8 @3 y6 \4 |$ x/ Y% v! S75; Sculley, 58–90, 107; Elliot, 90–93; Mike Murray, “Special Mac Sneak” memo to staff,
# T; j6 m5 c/ q% A% QMar. 3, 1983 (courtesy of Mike Murray); Hertzfeld, 149–150.
7 w6 j* n; S/ j( w' \$ |The Honeymoon: Interviews with Steve Jobs, John Sculley, Joanna Hoffman. Sculley,
# T7 {0 Z# x. k) ~. X127–130, 154–155, 168, 179; Hertzfeld, 195.
3 ^% M, S4 r9 @6 I b. _
+ [! ^ l7 F+ e' t6 N% `CHAPTER 15: THE LAUNCH
t1 _# x1 U* R9 S5 ^9 B" o7 q2 zReal Artists Ship: Interviews with Andy Hertzfeld, Steve Jobs. Video of Apple sales; A3 b4 i$ j% f" }$ m1 C
conference, Oct. 1983; “Personal Computers: And the Winner Is . . . IBM,” Business Week,& B+ X% [9 d' ]# M$ I. k0 Y
Oct. 3, 1983; Hertzfeld, 208–210; Rose, 147–153; Levy, Insanely Great, 178–180; Young,; z3 C. Z9 c' a5 y1 J; T4 R
327–328.
/ p1 t1 h2 T' T8 P9 OThe “1984” Ad: Interviews with Lee Clow, John Sculley, Mike Markkula, Bill g+ d v2 t1 O, V! @* I4 l
Campbell, Steve Jobs. Steve Hayden interview, Weekend Edition, NPR, Feb. 1, 2004;
" ~3 Q+ D( A- ], [7 z0 }Linzmayer, 109–114; Sculley, 176.
( I( e$ ]- b u. c: BPublicity Blast: Hertzfeld, 226–227; Michael Rogers, “It’s the Apple of His Eye,” R" [1 H! n8 C% {5 ^3 ~
Newsweek, Jan. 30, 1984; Levy, Insanely Great, 17–27.
% j* [+ I6 [$ V9 O' e# c$ U& KJanuary 24, 1984: Interviews with John Sculley, Steve Jobs, Andy Hertzfeld. Video of0 o9 T: ?+ w1 \& h& w0 ~
Jan. 1984 Apple shareholders meeting; Hertzfeld, 213–223; Sculley, 179–181; William2 N6 z4 D' ?; f5 s) h
Hawkins, “Jobs’ Revolutionary New Computer,” Popular Science, Jan. 1989.
3 w6 b$ b0 V$ U) q+ l6 z2 Q X
CHAPTER 16: GATES AND JOBS1 ?! d$ V( C) D c! S* y: K
The Macintosh Partnership: Interviews with Bill Gates, Steve Jobs, Bruce Horn.
, I# ]1 O) G: O: U$ LHertzfeld, 52–54; Steve Lohr, “Creating Jobs,” New York Times, Jan. 12, 1997; Triumph of2 P. o6 B( q9 g- B6 l1 Z& R# Q
the Nerds, PBS, part 3; Rusty Weston, “Partners and Adversaries,” MacWeek, Mar. 14,
* ~1 e4 D0 L( _9 r! w1 u! [1989; Walt Mossberg and Kara Swisher, interview with Bill Gates and Steve Jobs, All
# J- k; v; Z D! x0 x3 wThings Digital, May 31, 2007; Young, 319–320; Carlton, 28; Brent Schlender, “How Steve- x( r* N$ b6 s; o
Jobs Linked Up with IBM,” Fortune, Oct. 9, 1989; Steven Levy, “A Big Brother?”0 j; c' ]( I6 A) `4 {. D
Newsweek, Aug. 18, 1997.
) T& G9 d2 w% @5 F& ?8 p# T1 j3 @The Battle of the GUI: Interviews with Bill Gates, Steve Jobs. Hertzfeld, 191–193;
9 Z1 e+ B# C v) V: M5 tMichael Schrage, “IBM Compatibility Grows,” Washington Post, Nov. 29, 1983; Triumph; c% A. j2 j7 J* H
of the Nerds, PBS, part 3.
4 I" B R( c: C, H
1 }% @" C# B4 \; M3 rCHAPTER 17: ICARUS! G- G! c% p) W
Flying High: Interviews with Steve Jobs, Debi Coleman, Bill Atkinson, Andy Hertzfeld,) i4 X# ^3 x( U- e8 i% m/ f9 A2 m
Alain Rossmann, Joanna Hoffman, Jean-Louis Gassée, Nicholas Negroponte, Arthur Rock,
' Z3 }. x! F/ F: L/ e; ^John Sculley. Sheff; Hertzfeld, 206–207, 230; Sculley, 197–199; Young, 308–309; George- ^5 u) q8 Y& U# v+ U+ a
Gendron and Bo Burlingham, “Entrepreneur of the Decade,” Inc., Apr. 1, 1989.) P! T5 C4 k8 K+ z, G; n
Falling: Interviews with Joanna Hoffman, John Sculley, Lee Clow, Debi Coleman,
5 B( U! L; P; L# {" rAndrea Cunningham, Steve Jobs. Sculley, 201, 212–215; Levy, Insanely Great, 186–192;3 D( I1 V9 v* _$ p$ P
Michael Rogers, “It’s the Apple of His Eye,” Newsweek, Jan. 30, 1984; Rose, 207, 233;
% _7 \: {; p5 O& b$ dFelix Kessler, “Apple Pitch,” Fortune, Apr. 15, 1985; Linzmayer, 145.
! C* p. P# \! v0 g7 c: Z$ lThirty Years Old: Interviews with Mallory Walker, Andy Hertzfeld, Debi Coleman,0 `/ T3 Q2 |) Z8 u3 e/ `
Elizabeth Holmes, Steve Wozniak, Don Valentine. Sheff. # a- I1 c. H0 K; E
: Z& `1 n' x. f( N% j0 [$ Y* t3 V) T6 E/ f8 w r Z. k1 F
" T7 r# Q; B6 z0 @+ p. N# B
8 y8 J3 K: G$ E! f1 F- ?. d8 A9 I& q! x; x. e
: B! p- q% n/ s
' C9 K2 J/ e( k M( [- w3 i! i: l; ?" f' w4 r0 i& `
1 P% S" b9 @* c8 F2 i
Exodus: Interviews with Andy Hertzfeld, Steve Wozniak, Bruce Horn. Hertzfeld, 253,4 ^ y) w1 ]8 x" {7 r" y% P+ R
263–264; Young, 372–376; Wozniak, 265–266; Rose, 248–249; Bob Davis, “Apple’s Head,& V( K- ~3 S, r1 { R
Jobs, Denies Ex-Partner Use of Design Firm,” Wall Street Journal, Mar. 22, 1985.
; \5 j! _- i" o5 k& K) `Showdown, Spring 1985: Interviews with Steve Jobs, Al Alcorn, John Sculley, Mike4 o! v y2 o% r2 b) g9 F
Murray. Elliot, 15; Sculley, 205–206, 227, 238–244; Young, 367–379; Rose, 238, 242,
m! l* x, ~& k3 N( X254–255; Mike Murray, “Let’s Wake Up and Die Right,” memo to undisclosed recipients,
7 O* c B4 ~4 hMar. 7, 1985 (courtesy of Mike Murray).
4 ~' C* I/ A( G9 G# V$ f" @7 \Plotting a Coup: Interviews with Steve Jobs, John Sculley. Rose, 266–275; Sculley, ix–
4 w1 j( h) ?) Lx, 245–246; Young, 388–396; Elliot, 112.7 I; A1 F/ ^' S. M- a
Seven Days in May: Interviews with Jean-Louis Gassée, Steve Jobs, Bill Campbell, Al
( |, P3 ~8 U3 t8 b0 w! vEisenstat, John Sculley, Mike Murray, Mike Markkula, Debi Coleman. Bro Uttal, “Behind$ W4 h& w N7 m7 C
the Fall of Steve Jobs,” Fortune, Aug. 5, 1985; Sculley, 249–260; Rose, 275–290; Young,
( W- z( O, c& G2 ?396–404.
' a' [" f# {+ hLike a Rolling Stone: Interviews with Mike Murray, Mike Markkula, Steve Jobs, John
8 {+ A ?( o5 Z9 l0 g5 cSculley, Bob Metcalfe, George Riley, Andy Hertzfeld, Tina Redse, Mike Merin, Al0 Z7 v& X+ V! L& l
Eisenstat, Arthur Rock. Tina Redse email to Steve Jobs, July 20, 2010; “No Job for Jobs,”8 e, v) d" g2 ?" f* J
AP, July 26, 1985; “Jobs Talks about His Rise and Fall,” Newsweek, Sept. 30, 1985;% X7 f4 Y$ T5 w) _- f0 N D
Hertzfeld, 269–271; Young, 387, 403–405; Young and Simon, 116; Rose, 288–292;
& u1 y, b! @6 O; P. P) y$ x6 y* o4 [Sculley, 242–245, 286–287; letter from Al Eisenstat to Arthur Hartman, July 23, 1985- n' P* O4 ]" P/ m
(courtesy of Al Eisenstat).
- N4 b; \# l3 X* a$ A6 |! f
1 e( e: D! n# x/ H' u: p& LCHAPTER 18: NeXT
9 I( z/ z2 }" ~" DThe Pirates Abandon Ship: Interviews with Dan’l Lewin, Steve Jobs, Bill Campbell,
) W# _2 f. S, s! s; |* TArthur Rock, Mike Markkula, John Sculley, Andrea Cunningham, Joanna Hoffman.3 [, F4 x9 V& L9 O# V/ P4 e$ g
Patricia Bellew Gray and Michael Miller, “Apple Chairman Jobs Resigns,” Wall Street# J/ F/ ?: ?9 S, x& X" L
Journal, Sept. 18, 1985; Gerald Lubenow and Michael Rogers, “Jobs Talks about His Rise
/ { @1 C8 l3 w: l# O9 O- |9 Nand Fall,” Newsweek, Sept. 30, 1985; Bro Uttal, “The Adventures of Steve Jobs,” Fortune,
5 }0 q9 L+ c* p9 P/ K& U: t! @( ^Oct. 14, 1985; Susan Kerr, “Jobs Resigns,” Computer Systems News, Sept. 23, 1985;
- ?+ \, Z/ i0 x4 M“Shaken to the Very Core,” Time, Sept. 30, 1985; John Eckhouse, “Apple Board Fuming at/ k: g5 p/ @/ f4 N3 l0 V
Steve Jobs,” San Francisco Chronicle, Sept. 17, 1985; Hertzfeld, 132–133; Sculley, 313–
6 D# \4 Y+ }6 t/ X317; Young, 415–416; Young and Simon, 127; Rose, 307–319; Stross, 73; Deutschman, 36;
/ s+ J: I; T) g9 mComplaint for Breaches of Fiduciary Obligations, Apple Computer v. Steven P. Jobs and# k T1 @; Y. r8 Z9 z9 i$ o: o. K0 W
Richard A. Page, Superior Court of California, Santa Clara County, Sept. 23, 1985; Patricia
; W1 T! Q, z5 B0 w) Z* ~* HBellew Gray, “Jobs Asserts Apple Undermined Efforts to Settle Dispute,” Wall Street6 ~! Z6 x5 P8 } R: K+ B
Journal, Sept. 25, 1985.
" k8 p9 g0 A9 F$ @& Q& H" Z- ATo Be on Your Own: Interviews with Arthur Rock, Susan Kare, Steve Jobs, Al Eisenstat.8 s2 a1 W- x6 [0 b/ {8 J6 |* t
“Logo for Jobs’ New Firm,” San Francisco Chronicle, June 19, 1986; Phil Patton, “Steve
) K. x* N& F& q6 K* C/ A0 A, h' t9 DJobs: Out for Revenge,” New York Times, Aug. 6, 1989; Paul Rand, NeXT Logo
6 N- P; r2 g: I) apresentation, 1985; Doug Evans and Allan Pottasch, video interview with Steve Jobs on
2 ? B/ R: E6 u/ q0 YPaul Rand, 1993; Steve Jobs to Al Eisenstat, Nov. 4, 1985; Eisenstat to Jobs, Nov. 8, 1985;
% X) u* a2 N( @" |" \; hAgreement between Apple Computer Inc. and Steven P. Jobs, and Request for Dismissal of
7 B5 @& Q. q6 Z$ d4 QLawsuit without Prejudice, filed in the Superior Court of California, Santa Clara County," @; c2 [( j# U. Z6 E8 x
Jan. 17, 1986; Deutschman, 47, 43; Stross, 76, 118–120, 245; Kunkel, 58–63; “Can He Do
) D" W8 |. B: D: y& O2 A: f
7 j( L5 g% b. Q) u# s" q
7 E+ `) e8 ?8 `: _6 S4 R% z9 p/ A/ Z
* Y8 W; b8 `7 l+ ~. g
( D( g K) l) z
. m. u: q& H6 t9 C5 Z8 i1 w8 g4 c! N% b$ X7 A
" O5 I/ e3 O. g% W2 a% V3 O# S2 C9 M3 b- J
It Again?” Business Week, Oct. 24, 1988; Joe Nocera, “The Second Coming of Steve Jobs,”
7 B$ S1 r/ ^4 V1 {0 I/ lEsquire, Dec. 1986, reprinted in Good Guys and Bad Guys (Portfolio, 2008), 49; Brenton
% C0 n6 ~. N- c/ A8 V9 OSchlender, “How Steve Jobs Linked Up with IBM,” Fortune, Oct. 9, 1989.6 ^# ^; v* e, P3 T* o( F1 I7 m# @
The Computer: Interviews with Mitch Kapor, Michael Hawley, Steve Jobs. Peter( f$ N- ~$ } z2 C6 _
Denning and Karen Frenkle, “A Conversation with Steve Jobs,” Communications of the
, Z6 F4 W. j7 K) f) qAssociation for Computer Machinery, Apr. 1, 1989; John Eckhouse, “Steve Jobs Shows Off
& B8 H" s3 c/ OUltra-Robotic Assembly Line,” San Francisco Chronicle, June 13, 1989; Stross, 122–125;
' { h3 M4 L, w# E7 WDeutschman, 60–63; Young, 425; Katie Hafner, “Can He Do It Again?” Business Week,
. _* i( X1 u* h( NOct. 24, 1988; The Entrepreneurs, PBS, Nov. 5, 1986, directed by John Nathan.
^+ L: o$ m" ~6 V* t. G, pPerot to the Rescue: Stross, 102–112; “Perot and Jobs,” Newsweek, Feb. 9, 1987;. a ~+ b/ z" K! d ^
Andrew Pollack, “Can Steve Jobs Do It Again?” New York Times, Nov. 8, 1987; Katie
- w2 T4 M3 w9 ?; HHafner, “Can He Do It Again?” Business Week, Oct. 24, 1988; Pat Steger, “A Gem of an0 Q- A: n$ p. @7 K
Evening with King Juan Carlos,” San Francisco Chronicle, Oct. 5, 1987; David Remnick,
$ }0 @5 J* c2 O“How a Texas Playboy Became a Billionaire,” Washington Post, May 20, 1987.
! P9 Z) \% h7 ]2 ]Gates and NeXT: Interviews with Bill Gates, Adele Goldberg, Steve Jobs. Brit Hume,
8 G9 _& L& i7 _$ Z“Steve Jobs Pulls Ahead,” Washington Post, Oct. 31, 1988; Brent Schlender, “How Steve( ?& L4 l7 L: @# |2 [
Jobs Linked Up with IBM,” Fortune, Oct. 9, 1989; Stross, 14; Linzmayer, 209; “William- x5 m5 [% M* y1 a) [/ k8 }* r* ^* p
Gates Talks,” Washington Post, Dec. 30, 1990; Katie Hafner, “Can He Do It Again?”
! i8 A' c) ~; q# [Business Week, Oct. 24, 1988; John Thompson, “Gates, Jobs Swap Barbs,” Computer
- ?4 D2 O$ `* Q9 P9 y) RSystem News, Nov. 27, 1989.$ ?" a( N4 u }" s- g# y
IBM: Brent Schlender, “How Steve Jobs Linked Up with IBM,” Fortune, Oct. 9, 1989;+ \; h) r* h( T
Phil Patton, “Out for Revenge,” New York Times, Aug. 6, 1989; Stross, 140–142;! q9 O m$ [) T% a* i% k5 ?
Deutschman, 133.9 \) |, F; ?' o9 Y, D! S( c
The Launch, October 1988: Stross, 166–186; Wes Smith, “Jobs Has Returned,” Chicago
, P2 `( B9 N- B o' qTribune, Nov. 13, 1988; Andrew Pollack, “NeXT Produces a Gala,” New York Times, Oct./ S' H+ n3 r+ I5 Y/ y( @2 E
10, 1988; Brenton Schlender, “Next Project,” Wall Street Journal, Oct. 13, 1988; Katie
) q! p% @) A3 f! a) x; D/ k! @Hafner, “Can He Do It Again?” Business Week, Oct. 24, 1988; Deutschman, 128; “Steve
, T. C) ^4 ]3 M1 ]1 j2 `Jobs Comes Back,” Newsweek, Oct. 24, 1988; “The NeXT Generation,” San Jose Mercury$ R- `# F; C, y0 G t% L
News, Oct. 10, 1988.
5 F* U( f& I/ f+ w, a$ Z8 N" Y
& d7 y3 [5 R6 ?CHAPTER 19: PIXAR
5 M* I+ l# Q! ]4 G% TLucasfilm’s Computer Division: Interviews with Ed Catmull, Alvy Ray Smith, Steve$ c( P! H8 t2 l- E. L
Jobs, Pam Kerwin, Michael Eisner. Price, 71–74, 89–101; Paik, 53–57, 226; Young and6 L) h' R* a- S ~* s; p x' g; m9 |
Simon, 169; Deutschman, 115.
" v% ]6 E# E9 C3 D6 C$ A$ hAnimation: Interviews with John Lasseter, Steve Jobs. Paik, 28–44; Price, 45–56.* @) h* x5 ?& d& G2 N, \5 \
Tin Toy: Interviews with Pam Kerwin, Alvy Ray Smith, John Lasseter, Ed Catmull, Steve* u5 U, J* ~& o% `- B
Jobs, Jeffrey Katzenberg, Michael Eisner, Andy Grove. Steve Jobs email to Albert Yu, Sept.
2 H3 I s* S+ w! H$ @+ P1 g23, 1995; Albert Yu to Steve Jobs, Sept. 25, 1995; Steve Jobs to Andy Grove, Sept. 25,
. [9 Q! b% N( M+ a( d+ O1995; Andy Grove to Steve Jobs, Sept. 26, 1995; Steve Jobs to Andy Grove, Oct. 1, 1995;
: C9 T1 g. j2 H; O$ p' s% H/ {. I# ~Price, 104–114; Young and Simon, 166." ~: }+ ]5 W* u/ I0 x7 \) |5 O$ A
9 f2 @, N2 _( N* V
CHAPTER 20: A REGULAR GUY
! j, M* G4 l; [6 r" P$ F
! y4 C1 a6 ~" Q' b! F% N# u
; s) U, D8 P0 o V* j
" B0 K, j* ?6 T9 R% ]" \1 z
8 A0 G+ b' R4 M, V1 Y* K0 Y0 I8 ? l! N0 M# q/ D
( H# F1 o; c* Q
$ f9 \' |( P6 H1 e; R5 [ U6 d# d$ l' T& ~" e- K7 A. N
" D5 N" f3 S7 _Joan Baez: Interviews with Joan Baez, Steve Jobs, Joanna Hoffman, Debi Coleman,8 w/ l* V6 O( V! l3 w7 y: c
Andy Hertzfeld. Joan Baez, And a Voice to Sing With (Summit, 1989), 144, 380.& g1 S5 _" E/ o0 {# Q8 I) ~
Finding Joanne and Mona: Interviews with Steve Jobs, Mona Simpson.1 |, _9 u- B2 y* ]. G
The Lost Father: Interviews with Steve Jobs, Laurene Powell, Mona Simpson, Ken
5 }/ \# V j' Z5 XAuletta, Nick Pileggi.' Q+ Z! J4 \2 a' N5 O d/ @2 N( j
Lisa: Interviews with Chrisann Brennan, Avie Tevanian, Joanna Hoffman, Andy" y, G2 f1 Y& z/ P/ F! V- C9 s; O8 h! [* j
Hertzfeld. Lisa Brennan-Jobs, “Confessions of a Lapsed Vegetarian,” Southwest Review," _" {. W/ [: T8 M7 R/ D) k6 L9 `& Q
2008; Young, 224; Deutschman, 76.- n# g0 l6 X$ {" x
The Romantic: Interviews with Jennifer Egan, Tina Redse, Steve Jobs, Andy Hertzfeld,) c6 O- y) B/ s6 D* i' ~/ e3 w
Joanna Hoffman. Deutschman, 73, 138. Mona Simpson’s A Regular Guy is a novel loosely
+ W; m* \. N4 R" j: ubased on the relationship between Jobs, Lisa and Chrisann Brennan, and Tina Redse, who
: G4 S: a4 P' {# Ois the basis for the character named Olivia., B4 V9 @9 m, y- U
( M8 f5 ~ r+ i zCHAPTER 21: FAMILY MAN
* `5 Q) H" F" L. hLaurene Powell: Interviews with Laurene Powell, Steve Jobs, Kathryn Smith, Avie/ O0 r8 k5 h! G c
Tevanian, Andy Hertzfeld, Marjorie Powell Barden.- [( W3 t3 a! k. S& d3 ^
The Wedding, March 18, 1991: Interviews with Steve Jobs, Laurene Powell, Andy
) c' V! F3 R1 M, `8 QHertzfeld, Joanna Hoffman, Avie Tevanian, Mona Simpson. Simpson, A Regular Guy, 357.
9 _' B Q- X' f# o3 UA Family Home: Interviews with Steve Jobs, Laurene Powell, Andy Hertzfeld. David
; ^6 e p+ f8 D: p+ GWeinstein, “Taking Whimsy Seriously,” San Francisco Chronicle, Sept. 13, 2003; Gary; r! j6 W5 Y) G, I; t- Z H
Wolfe, “Steve Jobs,” Wired, Feb. 1996; “Former Apple Designer Charged with Harassing
( N' Z; H1 o! @( mSteve Jobs,” AP, June 8, 1993.
/ B& E* ~( j( ^, }0 V/ s# }Lisa Moves In: Interviews with Steve Jobs, Laurene Powell, Mona Simpson, Andy
* ]) |3 C& H& L Z, a6 F) BHertzfeld. Lisa Brennan-Jobs, “Driving Jane,” Harvard Advocate, Spring 1999; Simpson,
" a' \& ?5 D1 x" cA Regular Guy, 251; email from Chrisann Brennan, Jan. 19, 2011; Bill Workman, “Palo
% _0 T3 [' ~/ t' n/ Z/ E: J# fAlto High School’s Student Scoop,” San Francisco Chronicle, Mar. 16, 1996; Lisa4 v2 D; \8 i/ W; k
Brennan-Jobs, “Waterloo,” Massachusetts Review, Spring 2006; Deutschman, 258;
1 \# e0 z2 \! y5 y UChrisann Brennan website, chrysanthemum.com; Steve Lohr, “Creating Jobs,” New York' X" x* r8 k0 p/ Y# T& j
Times, Jan. 12, 1997.2 i# B2 {" H) _! X% P
Children: Interviews with Steve Jobs, Laurene Powell.1 ?4 G; n- L4 J; g
3 ]2 b1 m) Z3 j7 hCHAPTER 22: TOY STORY2 N! t+ H4 }1 x( X, I* a! w
Jeffrey Katzenberg: Interviews with John Lasseter, Ed Catmull, Jeffrey Katzenberg, Alvy
1 F# s4 U+ G7 o9 VRay Smith, Steve Jobs. Price, 84–85, 119–124; Paik, 71, 90; Robert Murphy, “John Cooley
0 G$ J$ X/ |/ G$ J HLooks at Pixar’s Creative Process,” Silicon Prairie News, Oct. 6, 2010.! ~3 {% V" S P. l! N
Cut! Interviews with Steve Jobs, Jeffrey Katzenberg, Ed Catmull, Larry Ellison. Paik,0 Z3 k. N( D% ?% W5 A- G: c- n
90; Deutschman, 194–198; “Toy Story: The Inside Buzz,” Entertainment Weekly, Dec. 8,( ?% e1 J7 |8 h8 f/ W' f8 N
1995.
# _. a! R3 H: ~0 A2 X# zTo Infinity! Interviews with Steve Jobs, Michael Eisner. Janet Maslin, “There’s a New
2 ]& @+ ]( A7 b; E. }Toy in the House. Uh-Oh,” New York Times, Nov. 22, 1995; “A Conversation with Steve) D) P$ L* @# a; w( {5 N4 W
Jobs and John Lasseter,” Charlie Rose, PBS, Oct. 30, 1996; John Markoff, “Apple
}- b9 s) L' E9 g9 P. @# Z# sComputer Co-Founder Strikes Gold,” New York Times, Nov. 30, 1995. 7 ?4 ~3 q" E, u( a. I6 E
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CHAPTER 23: THE SECOND COMING
. u; p; I# H" L, p0 V4 Q4 N! @. O- xThings Fall Apart: Interview with Jean-Louis Gassée. Bart Ziegler, “Industry Has Next" f/ a* D) Y. f0 X- e
to No Patience with Jobs’ NeXT,” AP, Aug. 19, 1990; Stross, 226–228; Gary Wolf, “The
+ J0 S* h: D, ^ O. n% {Next Insanely Great Thing,” Wired, Feb. 1996; Anthony Perkins, “Jobs’ Story,” Red
2 T# {' s4 g C; kHerring, Jan. 1, 1996.
/ T8 \/ f/ k+ N7 q h7 J( \$ |5 `Apple Falling: Interviews with Steve Jobs, John Sculley, Larry Ellison. Sculley, 248,) |3 O# K9 Q, \1 n6 m
273; Deutschman, 236; Steve Lohr, “Creating Jobs,” New York Times, Jan. 12, 1997;* P: H, o; `, ^# [+ v$ L. l" g& {
Amelio, 190 and preface to the hardback edition; Young and Simon, 213–214; Linzmayer,
1 E7 I' v4 s! v. _: v273–279; Guy Kawasaki, “Steve Jobs to Return as Apple CEO,” Macworld, Nov. 1, 1994.
2 j" d) b( Z O3 L. H: a: rSlouching toward Cupertino: Interviews with Jon Rubinstein, Steve Jobs, Larry Ellison,* a' t8 Y( e7 ?
Avie Tevanian, Fred Anderson, Larry Tesler, Bill Gates, John Lasseter. John Markoff,
4 q: Z2 P/ u0 f1 ]7 W E% t“Why Apple Sees Next as a Match Made in Heaven,” New York Times, Dec. 23, 1996;
! q. p7 k3 n9 L# ^% A, G7 OSteve Lohr, “Creating Jobs,” New York Times, Jan. 12, 1997; Rajiv Chandrasekaran, “Steve/ O) D1 _2 D' R5 k2 w. j: J
Jobs Returning to Apple,” Washington Post, Dec. 21, 1996; Louise Kehoe, “Apple’s
4 [% y# s) o$ ?" v+ EProdigal Son Returns,” Financial Times, Dec. 23, 1996; Amelio, 189–201, 238; Carlton,
* e$ x0 W2 Q2 d409; Linzmayer, 277; Deutschman, 240.
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' I/ l! {: S o9 o. ~. RCHAPTER 24: THE RESTORATION# a: w7 P. r0 p5 u! O. w
Hovering Backstage: Interviews with Steve Jobs, Avie Tevanian, Jon Rubinstein, Ed
+ y( M3 ?3 j. W! d5 z R# L: }' b' dWoolard, Larry Ellison, Fred Anderson, email from Gina Smith. Sheff; Brent Schlender,
& D' [6 L( d% `# e/ L! o8 S _“Something’s Rotten in Cupertino,” Fortune, Mar. 3, 1997; Dan Gillmore, “Apple’s0 k2 I4 o, h! {% t% k
Prospects Better Than Its CEO’s Speech,” San Jose Mercury News, Jan. 13, 1997; Carlton,
3 t& E Z* @) u0 S414–416, 425; Malone, 531; Deutschman, 241–245; Amelio, 219, 238–247, 261;
: n3 T, n, n" iLinzmayer, 201; Kaitlin Quistgaard, “Apple Spins Off Newton,” Wired.com, May 22, 1997;4 w. ?& y. W' Q( @ P, L
Louise Kehoe, “Doubts Grow about Leadership at Apple,” Financial Times, Feb. 25, 1997;7 F4 n, N7 P9 [: F* b! n
Dan Gillmore, “Ellison Mulls Apple Bid,” San Jose Mercury News, Mar. 27, 1997;9 n5 L$ T/ @2 X3 w
Lawrence Fischer, “Oracle Seeks Public Views on Possible Bid for Apple,” New York2 {- o& y1 \. i$ Q- C
Times, Mar. 28, 1997; Mike Barnicle, “Roadkill on the Info Highway,” Boston Globe, Aug.& T4 ^# S2 M. c) [
5, 1997.4 C; R. K4 I/ `3 n
Exit, Pursued by a Bear: Interviews with Ed Woolard, Steve Jobs, Mike Markkula, Steve. m# z/ r' C% Y T
Wozniak, Fred Anderson, Larry Ellison, Bill Campbell. Privately printed family memoir by f) Q% {9 ~7 ~4 B R
Ed Woolard (courtesy of Woolard); Amelio, 247, 261, 267; Gary Wolf, “The World( T% r/ A+ }6 |1 ~" p
According to Woz,” Wired, Sept. 1998; Peter Burrows and Ronald Grover, “Steve Jobs’
; X( V9 G# v3 l# Q& ?- O* GMagic Kingdom,” Business Week, Feb. 6, 2006; Peter Elkind, “The Trouble with Steve. V0 U/ F. Q3 W
Jobs,” Fortune, Mar. 5, 2008; Arthur Levitt, Take on the Street (Pantheon, 2002), 204–206." Z& V; a( g% p/ ]" q% Z
Macworld Boston, August 1997: Steve Jobs, Macworld Boston speech, Aug. 6, 1997./ E s- s/ I. [- I7 U5 T
The Microsoft Pact: Interviews with Joel Klein, Bill Gates, Steve Jobs. Cathy Booth,6 i2 `- U# r) M" h) j4 x9 x
“Steve’s Job,” Time, Aug. 18, 1997; Steven Levy, “A Big Brother?” Newsweek, Aug. 18,
0 ?& H7 |) ^! c7 `2 D" }2 i& L1997. Jobs’s cell phone call with Gates was reported by Time photographer Diana Walker,; x: ~5 X/ e5 R1 P$ l( ?3 Y
who shot the picture of him crouching onstage that appeared on the Time cover and in the. x1 X' ^, m# o7 W- H7 ~
photo section of this book.
; u" |" A8 d& O1 r) {& o" U) G4 v- R; x% m' F* t5 L/ ~! q
CHAPTER 25: THINK DIFFERENT 9 {* Z9 ~( E9 {# b
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W' Z, a- l& M. H7 i$ N B
7 m) h9 ^! v3 ^9 l$ KHere’s to the Crazy Ones: Interviews with Steve Jobs, Lee Clow, James Vincent, Norman
$ V# t; o0 {. n+ Z5 xPearlstine. Cathy Booth, “Steve’s Job,” Time, Aug. 18, 1997; John Heilemann, “Steve Jobs; U; j+ X ~5 W( Y' k
in a Box,” New York, June 17, 2007.
: |" i- j; H. c2 C% _iCEO: Interviews with Steve Jobs, Fred Anderson. Video of Sept. 1997 staff meeting
/ Q' E6 w6 Z2 U% X0 A$ ?" A(courtesy of Lee Clow); “Jobs Hints That He May Want to Stay at Apple,” New York Times,
~- V' i- n- Z) d1 KOct. 10, 1997; Jon Swartz, “No CEO in Sight for Apple,” San Francisco Chronicle, Dec.- d0 |' F' U3 }
12, 1997; Carlton, 437.# a3 Q b+ a( M; r# B4 B
Killing the Clones: Interviews with Bill Gates, Steve Jobs, Ed Woolard. Steve Wozniak,0 @% ?& A+ o, S; `4 o# s6 h. @
“How We Failed Apple,” Newsweek, Feb. 19, 1996; Linzmayer, 245–247, 255; Bill Gates,
9 s$ |' B$ t. d/ @& L0 T5 [9 n' e, n“Licensing of Mac Technology,” a memo to John Sculley, June 25, 1985; Tom Abate, “How
( P3 K. j, k ]. u- T/ ]6 dJobs Killed Mac Clone Makers,” San Francisco Chronicle, Sept. 6, 1997.
# B2 Q: \5 o6 QProduct Line Review: Interviews with Phil Schiller, Ed Woolard, Steve Jobs.& U& F- }# x& S2 a: o7 p' @) D
Deutschman, 248; Steve Jobs, speech at iMac launch event, May 6, 1998; video of Sept.$ v7 w* H/ L+ r8 N
1997 staff meeting.1 n/ @& ] \3 {+ c5 a
% q. g ?0 K" G( X# `CHAPTER 26: DESIGN PRINCIPLES
+ ^& s3 q) _" A4 N. ^9 S' z6 o4 uJony Ive: Interviews with Jony Ive, Steve Jobs, Phil Schiller. John Arlidge, “Father of, `7 g! z0 p& D1 h
Invention,” Observer (London), Dec. 21, 2003; Peter Burrows, “Who Is Jonathan Ive?”' Z4 U4 H* {$ F: {' ?5 I
Business Week, Sept. 25, 2006; “Apple’s One-Dollar-a-Year Man,” Fortune, Jan. 24, 2000;
! r! L n. ~& ]) k) O3 w# \Rob Walker, “The Guts of a New Machine,” New York Times, Nov. 30, 2003; Leander2 M' S; V. [" ]2 X
Kahney, “Design According to Ive,” Wired.com, June 25, 2003.
0 C/ Z9 P$ Z9 ?; |/ _Inside the Studio: Interview with Jony Ive. U.S. Patent and Trademark Office, online
$ \0 R3 W. P3 l1 J% ]( O E6 n8 Bdatabase, patft.uspto.gov; Leander Kahney, “Jobs Awarded Patent for iPhone Packaging,”
% [5 A- M7 ~3 J, M+ NCult of Mac, July 22, 2009; Harry McCracken, “Patents of Steve Jobs,” Technologizer.com,; M, C Y# P# ^0 D" E8 J# \; n
May 28, 2009.% V) |6 D7 G% T5 A. V9 u% X
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CHAPTER 27: THE iMAC
' V4 [6 o% o( {4 k% _Back to the Future: Interviews with Phil Schiller, Avie Tevanian, Jon Rubinstein, Steve
. l; H& u& j' n# G# AJobs, Fred Anderson, Mike Markkula, Jony Ive, Lee Clow. Thomas Hormby, “Birth of the- V$ Q: F4 C9 P' r2 Z. [9 p
iMac,” Mac Observer, May 25, 2007; Peter Burrows, “Who Is Jonathan Ive?” Business* o) U* A, d! i @- s7 M3 w
Week, Sept. 25, 2006; Lev Grossman, “How Apple Does It,” Time, Oct. 16, 2005; Leander0 B0 n6 `, ^) t* D. Q& w5 A
Kahney, “The Man Who Named the iMac and Wrote Think Different,” Cult of Mac, Nov. 3,- s; N& g0 \& O" G
2009; Levy, The Perfect Thing, 198; gawker.com/comment/21123257/; “Steve’s Two Jobs,”9 E. j3 b- s4 M! i
Time, Oct. 18, 1999., J( |5 p% _" {# A, I& E
The Launch, May 6, 1998: Interviews with Jony Ive, Steve Jobs, Phil Schiller, Jon2 n/ f1 A; S& m2 d
Rubinstein. Steven Levy, “Hello Again,” Newsweek, May 18, 1998; Jon Swartz,% M; {; d h2 H0 b* @8 U6 R
“Resurgence of an American Icon,” Forbes, Apr. 14, 2000; Levy, The Perfect Thing, 95.1 c+ Q) K4 f: S# l: b
9 k) n4 p/ E5 B
CHAPTER 28: CEO
* m# x; @- |& c5 M1 g/ M9 E) G+ XTim Cook: Interviews with Tim Cook, Steve Jobs, Jon Rubinstein. Peter Burrows, “Yes,
2 `+ Y0 `" l3 w& O5 XSteve, You Fixed It. Congratulations. Now What?” Business Week, July 31, 2000; Tim! q' h8 X- j: x- s* K* i! c
Cook, Auburn commencement address, May 14, 2010; Adam Lashinsky, “The Genius . `$ f' D$ h/ a+ B1 ^( d# d
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behind Steve,” Fortune, Nov. 10, 2008; Nick Wingfield, “Apple’s No. 2 Has Low Profile,”1 s# b0 I* y. p! e" Z+ N
Wall Street Journal, Oct. 16, 2006.
6 A7 V2 \" r" wMock Turtlenecks and Teamwork: Interviews with Steve Jobs, James Vincent, Jony Ive,' ]2 V6 h# x6 a# U. C# Z
Lee Clow, Avie Tevanian, Jon Rubinstein. Lev Grossman, “How Apple Does It,” Time, Oct.
3 S. K3 }+ \) y16, 2005; Leander Kahney, “How Apple Got Everything Right by Doing Everything
9 A b& l) o7 Z# {+ t/ OWrong,” Wired, Mar. 18, 2008.* c1 \, {% R1 _% A
From iCEO to CEO: Interviews with Ed Woolard, Larry Ellison, Steve Jobs. Apple8 v* J# i' v) ?) q/ _0 ^9 e. u7 _
proxy statement, Mar. 12, 2001.
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! I/ c7 J$ _1 e! m- ACHAPTER 29: APPLE STORES
) _- `1 O- F4 `# t! [& h8 EThe Customer Experience: Interviews with Steve Jobs, Ron Johnson. Jerry Useem,( @. F: m+ R& b5 U S9 f
“America’s Best Retailer,” Fortune, Mar. 19, 2007; Gary Allen, “Apple Stores,”3 K* f& k6 k+ Q( k0 T+ s
ifoAppleStore.com.
- G; s7 ?3 w9 U1 RThe Prototype: Interviews with Art Levinson, Ed Woolard, Millard “Mickey” Drexler,! T+ N- l3 @; E2 d7 V7 N# u. k$ V
Larry Ellison, Ron Johnson, Steve Jobs, Art Levinson. Cliff Edwards, “Sorry, Steve . . . ,”( }$ y6 W5 ~, M' T7 H
Business Week, May 21, 2001.5 Z& @# g5 d: z& c' }/ C
Wood, Stone, Steel, Glass: Interviews with Ron Johnson, Steve Jobs. U.S. Patent Office,* W" k+ o9 g2 p3 [5 Z4 w& ?' s
D478999, Aug. 26, 2003, US2004/0006939, Jan. 15, 2004; Gary Allen, “About Me,”7 M! O8 w# v j2 P2 C1 B4 i
ifoapplestore.com.2 [9 \' D: T; C+ [. i+ f
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CHAPTER 30: THE DIGITAL HUB9 d. @# \7 c% R m7 L- {4 D
Connecting the Dots: Interviews with Lee Clow, Jony Ive, Steve Jobs. Sheff; Steve Jobs,
0 H* o6 f: N- {) O/ g7 ?Macworld keynote address, Jan. 9, 2001.
A) c B7 S8 {3 E( _( L) j6 F6 \FireWire: Interviews with Steve Jobs, Phil Schiller, Jon Rubinstein. Steve Jobs,
) X2 {' P0 W7 _' x' [8 P7 `Macworld keynote address, Jan. 9, 2001; Joshua Quittner, “Apple’s New Core,” Time, Jan.
8 V3 |; n& j/ o( l14, 2002; Mike Evangelist, “Steve Jobs, the Genuine Article,” Writer’s Block Live, Oct. 7,! k' P3 I# c& ^* B2 U2 a: @
2005; Farhad Manjoo, “Invincible Apple,” Fast Company, July 1, 2010; email from Phil
: ~$ n2 m$ V" J% l( m- i# eSchiller.2 ]- ?* U3 j/ D, }& ~
iTunes: Interviews with Steve Jobs, Phil Schiller, Jon Rubinstein, Tony Fadell. Brent# u5 }" e" Q. o$ _2 m+ W0 E& T
Schlender, “How Big Can Apple Get,” Fortune, Feb. 21, 2005; Bill Kincaid, “The True2 z0 u$ F0 @5 X4 U1 _% O
Story of SoundJam,” http://panic.com/extras/audionstory/popup-sjstory.html; Levy, The
7 N. C& _8 `7 j7 H# x; H' x- z3 RPerfect Thing, 49–60; Knopper, 167; Lev Grossman, “How Apple Does It,” Time, Oct. 17,
8 G/ |) k/ ^; s4 v# _7 n* I2005; Markoff, xix.
/ P: `" i4 Q6 B; v! g- RThe iPod: Interviews with Steve Jobs, Phil Schiller, Jon Rubinstein, Tony Fadell. Steve# Q' \6 Y$ g! B6 V7 k
Jobs, iPod announcement, Oct. 23, 2001; Toshiba press releases, PR Newswire, May 10,
+ @3 J& a, s- r. a* N( k4 [$ r2000, and June 4, 2001; Tekla Perry, “From Podfather to Palm’s Pilot,” IEEE Spectrum," P! |' l, f) j& N8 y$ p% r
Sept. 2008; Leander Kahney, “Inside Look at Birth of the iPod,” Wired, July 21, 2004; Tom
. b) p1 P5 d! J, P6 F8 D1 hHormby and Dan Knight, “History of the iPod,” Low End Mac, Oct. 14, 2005.: r; |$ p2 ^9 f5 N# R9 o1 f+ z; {
That’s It! Interviews with Tony Fadell, Phil Schiller, Jon Rubinstein, Jony Ive, Steve
" d2 _! v; [- ^/ EJobs. Levy, The Perfect Thing, 17, 59–60; Knopper, 169; Leander Kahney, “Straight Dope, U3 Q' g/ o0 U; @2 e
on the IPod’s Birth,” Wired, Oct. 17, 2006. & L3 s7 j2 ~# D; l" l5 j
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