|
“Macintosh’s Other Designers,” Byte, Aug. 1984; Young, 202, 208–214; “Apple Launches
# r# K; g; E. o$ Y Ja Mac Attack,” Time, Jan. 30, 1984; Malone, 255–258.
& o$ m" U* o- w$ R* U( W( wTexaco Towers: Interviews with Andrea Cunningham, Bruce Horn, Andy Hertzfeld,, j- d: e! G% V0 C8 r1 m9 P9 i: v
Mike Scott, Mike Markkula. Hertzfeld, 19–20, 26–27; Wozniak, 241–242.! {2 ?& d, ?- `+ x% u
: k7 T4 J. n0 M8 D5 n/ ^" R/ hCHAPTER 11: THE REALITY DISTORTION FIELD" Q! z& U( \* l; S2 u
Interviews with Bill Atkinson, Steve Wozniak, Debi Coleman, Andy Hertzfeld, Bruce8 {; i9 K: `" ?0 _' k
Horn, Joanna Hoffman, Al Eisenstat, Ann Bowers, Steve Jobs. Some of these tales have0 {: M6 g3 Q. y& i' F
variations. See Hertzfeld, 24, 68, 161.$ n3 |' j; W& u) X, N }
8 z* E6 E8 A. d0 V: s
CHAPTER 12: THE DESIGN
{1 l0 d; C1 n% t' Z4 p) G) yA Bauhaus Aesthetic: Interviews with Dan’l Lewin, Steve Jobs, Maya Lin, Debi
9 @" t2 `, U# vColeman. Steve Jobs in conversation with Charles Hampden-Turner, International Design
7 ^5 {6 J' j1 s) ^: n, LConference in Aspen, June 15, 1983. (The design conference audiotapes are stored at the9 d' x- n) g! s E
Aspen Institute. I want to thank Deborah Murphy for finding them.)
- o8 W1 h$ x6 B* N) ]Like a Porsche: Interviews with Bill Atkinson, Alain Rossmann, Mike Markkula, Steve
2 p' D$ l) }" ] LJobs. “The Macintosh Design Team,” Byte, Feb. 1984; Hertzfeld, 29–31, 41, 46, 63, 68; d, U2 k% r& s- ?
Sculley, 157; Jerry Manock, “Invasion of Texaco Towers,” Folklore.org; Kunkel, 26–30;2 Y( ^9 x* s: u& K$ g) L; o
Jobs, Stanford commencement address; email from Susan Kare; Susan Kare, “World Class
$ V& F; `6 C2 P# l1 I# {' @" mCities,” in Hertzfeld, 165; Laurence Zuckerman, “The Designer Who Made the Mac
. ^( @. Y# |9 H. i" r6 zSmile,” New York Times, Aug. 26, 1996; Susan Kare interview, Sept. 8, 2000, Stanford
; s# g+ x2 k J& l o, B4 o. ]0 f: s& bUniversity Library, Special Collections; Levy, Insanely Great, 156; Hartmut Esslinger, A0 w% y- q5 j5 t' y1 [& I
Fine Line (Jossey-Bass, 2009), 7–9; David Einstein, “Where Success Is by Design,” San
- H/ P; q# |. _Francisco Chronicle, Oct. 6, 1995; Sheff.
' f. l+ }2 h: z4 Q) l% I; r9 J
CHAPTER 13: BUILDING THE MAC
; A# S# o" Z6 g( R# `* |0 w- B; j( YCompetition: Interview with Steve Jobs. Levy, Insanely Great, 125; Sheff; Hertzfeld,
$ @* u8 `4 N+ N# `71–73; Wall Street Journal advertisement, Aug. 24, 1981.' K" q/ K8 Y" d7 {5 l- o
End-to-end Control: Interview with Berry Cash. Kahney, 241; Dan Farber, “Steve Jobs,& A; E0 ~/ r! E
the iPhone and Open Platforms,” ZDNet.com, Jan. 13, 2007; Tim Wu, The Master Switch& J0 R# U& F! t1 [: T2 I% A
(Knopf, 2010), 254–276; Mike Murray, “Mac Memo” to Steve Jobs, May 19, 1982/ D- C( a/ H( ~4 I
(courtesy of Mike Murray)./ H' q# M. r: y+ @1 O% G$ k
Machines of the Year: Interviews with Daniel Kottke, Steve Jobs, Ray Cave. “The
( a% U2 c7 T8 O% B0 uComputer Moves In,” Time, Jan. 3, 1983; “The Updated Book of Jobs,” Time, Jan. 3, 1983;( j3 a' i5 @% o( i% Y0 l
Moritz, 11; Young, 293; Rose, 9–11; Peter McNulty, “Apple’s Bid to Stay in the Big Time,”! W0 [$ X }/ W
Fortune, Feb. 7, 1983; “The Year of the Mouse,” Time, Jan. 31, 1983.1 p R& q: }" C
Let’s Be Pirates! Interviews with Ann Bowers, Andy Hertzfeld, Bill Atkinson, Arthur
2 x0 e- {: z$ y$ BRock, Mike Markkula, Steve Jobs, Debi Coleman; email from Susan Kare. Hertzfeld, 76,
, N2 d1 H! l; ~9 A135–138, 158, 160, 166; Moritz, 21–28; Young, 295–297, 301–303; Susan Kare interview,
t% e8 o+ ^% F7 eSept. 8, 2000, Stanford University Library; Jeff Goodell, “The Rise and Fall of Apple* c4 c$ b$ Q1 M6 S
Computer,” Rolling Stone, Apr. 4, 1996; Rose, 59–69, 93.
3 z! c* y. Y* K2 w6 ?4 X
" G) U4 C% m- M5 }' {CHAPTER 14: ENTER SCULLEY
5 p8 n( q# b& o: }% I0 }; l/ U$ Z7 f/ m% m- j2 I2 f1 O$ m
4 k+ H2 ]/ i+ V; a+ h
' z$ l- R9 a' x8 t8 z+ o$ P
& n: u8 G& `! q- G& n: G4 O: g7 ~- f) G
$ T" i" _* g+ \ N# v" r
% u+ c8 o5 O! l% b, x2 _9 O5 Z3 o& y5 C6 }+ x2 n: a7 h
, U5 |* H, @* J2 l) v
The Courtship: Interviews with John Sculley, Andy Hertzfeld, Steve Jobs. Rose, 18, 74–
9 N' Z5 w { b$ `, J4 C1 u" r1 T75; Sculley, 58–90, 107; Elliot, 90–93; Mike Murray, “Special Mac Sneak” memo to staff,; \; a1 {1 a8 y2 R+ w+ k
Mar. 3, 1983 (courtesy of Mike Murray); Hertzfeld, 149–150.( S3 ^' R3 q3 }! P
The Honeymoon: Interviews with Steve Jobs, John Sculley, Joanna Hoffman. Sculley,! d5 M" k; g* d: s, i9 H# Q
127–130, 154–155, 168, 179; Hertzfeld, 195.
! G4 F5 ?1 h( ?: v. u6 }
6 h2 ^- T3 z) A& kCHAPTER 15: THE LAUNCH4 g1 t+ y4 A% E# O9 E3 D: b% m
Real Artists Ship: Interviews with Andy Hertzfeld, Steve Jobs. Video of Apple sales6 x" G' W) g: N
conference, Oct. 1983; “Personal Computers: And the Winner Is . . . IBM,” Business Week,
1 b2 g: u4 c3 FOct. 3, 1983; Hertzfeld, 208–210; Rose, 147–153; Levy, Insanely Great, 178–180; Young,
4 `( d4 T/ Z5 S: `7 J( I327–328.
5 k, T z* H$ B4 U: B% ~' BThe “1984” Ad: Interviews with Lee Clow, John Sculley, Mike Markkula, Bill
$ Y f6 T' L; r" jCampbell, Steve Jobs. Steve Hayden interview, Weekend Edition, NPR, Feb. 1, 2004;
5 R: d$ q* h+ F+ h" \5 ]+ CLinzmayer, 109–114; Sculley, 176.! J# P7 w+ V4 H
Publicity Blast: Hertzfeld, 226–227; Michael Rogers, “It’s the Apple of His Eye,”3 F9 C8 S r+ ^* |; Q( N
Newsweek, Jan. 30, 1984; Levy, Insanely Great, 17–27.
9 a9 k [% ]' a( N1 XJanuary 24, 1984: Interviews with John Sculley, Steve Jobs, Andy Hertzfeld. Video of# }: G5 r8 A4 H V0 D
Jan. 1984 Apple shareholders meeting; Hertzfeld, 213–223; Sculley, 179–181; William& U4 v7 I/ C, M: Z" F
Hawkins, “Jobs’ Revolutionary New Computer,” Popular Science, Jan. 1989.0 M# J8 L! ]! j+ h1 E
, e1 ^5 ?4 L. Z! N+ l _
CHAPTER 16: GATES AND JOBS
L1 s! g q6 c& C0 l l+ eThe Macintosh Partnership: Interviews with Bill Gates, Steve Jobs, Bruce Horn.
& U+ v1 i: F2 K* E- G$ FHertzfeld, 52–54; Steve Lohr, “Creating Jobs,” New York Times, Jan. 12, 1997; Triumph of' t" U! }: e( v: M+ t6 T: s" Y
the Nerds, PBS, part 3; Rusty Weston, “Partners and Adversaries,” MacWeek, Mar. 14,
/ J$ c' `: Y! E; i1989; Walt Mossberg and Kara Swisher, interview with Bill Gates and Steve Jobs, All
$ P1 `8 k! g0 G r. FThings Digital, May 31, 2007; Young, 319–320; Carlton, 28; Brent Schlender, “How Steve+ d5 F* B! z. o/ r( _6 v
Jobs Linked Up with IBM,” Fortune, Oct. 9, 1989; Steven Levy, “A Big Brother?”$ p! s' ?; z( ]% }, G' G3 v
Newsweek, Aug. 18, 1997.: n, \, h/ p' [; b$ z/ J6 k; M
The Battle of the GUI: Interviews with Bill Gates, Steve Jobs. Hertzfeld, 191–193;/ |/ s$ M$ ^5 E2 ]
Michael Schrage, “IBM Compatibility Grows,” Washington Post, Nov. 29, 1983; Triumph
7 C- w' a9 N7 R$ U- N7 {7 Q) g0 Y3 Aof the Nerds, PBS, part 3.
5 j) i! ^( H0 K2 Y6 {+ ~
& f! `8 K) N. E. N# \* a* CCHAPTER 17: ICARUS
- W* z# s8 W! mFlying High: Interviews with Steve Jobs, Debi Coleman, Bill Atkinson, Andy Hertzfeld,
0 h/ T$ a. Q+ R* A& gAlain Rossmann, Joanna Hoffman, Jean-Louis Gassée, Nicholas Negroponte, Arthur Rock,0 {) y: ~8 f; T6 ?+ p. i
John Sculley. Sheff; Hertzfeld, 206–207, 230; Sculley, 197–199; Young, 308–309; George
6 d; E) f3 M I0 N/ y# F8 [Gendron and Bo Burlingham, “Entrepreneur of the Decade,” Inc., Apr. 1, 1989.
. P" g- W) f9 J6 A/ w, MFalling: Interviews with Joanna Hoffman, John Sculley, Lee Clow, Debi Coleman,
4 h5 W. B8 U+ tAndrea Cunningham, Steve Jobs. Sculley, 201, 212–215; Levy, Insanely Great, 186–192;
/ R3 g" ~) ]" k0 G8 c, RMichael Rogers, “It’s the Apple of His Eye,” Newsweek, Jan. 30, 1984; Rose, 207, 233;/ b6 F( N3 t0 H ~- Y) _- J- N, X
Felix Kessler, “Apple Pitch,” Fortune, Apr. 15, 1985; Linzmayer, 145.' C% l0 \# E& F! H4 f
Thirty Years Old: Interviews with Mallory Walker, Andy Hertzfeld, Debi Coleman,
! c7 h5 M5 \& q% J8 GElizabeth Holmes, Steve Wozniak, Don Valentine. Sheff.
% [* `( p, x F. y5 E# g
/ l3 {1 }& J' J K5 b, F
. L u& [1 ` s& P) P6 R+ s" l( A7 S7 d! A* J( @
) V, c3 o+ M2 s& [$ E+ o0 r+ j" ~
& ]7 z7 l# k, r9 l3 P2 c9 b1 n; G& ] Z, R7 I: T( F4 V1 Q
3 N) ?, ]) ?2 L
- F% p# S, [0 R9 J
8 R6 g, v# o- I% [- t
Exodus: Interviews with Andy Hertzfeld, Steve Wozniak, Bruce Horn. Hertzfeld, 253,
" {! \, T* c. X- V! Y263–264; Young, 372–376; Wozniak, 265–266; Rose, 248–249; Bob Davis, “Apple’s Head,' M# V1 J5 [4 _, J1 Y* p) d( x
Jobs, Denies Ex-Partner Use of Design Firm,” Wall Street Journal, Mar. 22, 1985.4 ?" h' s; D! F1 D
Showdown, Spring 1985: Interviews with Steve Jobs, Al Alcorn, John Sculley, Mike
: s7 p M* H2 c, T0 y1 VMurray. Elliot, 15; Sculley, 205–206, 227, 238–244; Young, 367–379; Rose, 238, 242,1 U* K7 _8 x% Q' {9 V' v
254–255; Mike Murray, “Let’s Wake Up and Die Right,” memo to undisclosed recipients,
4 z) J2 ?; ?5 u. g KMar. 7, 1985 (courtesy of Mike Murray).! V& w4 `% t; b% k" Q
Plotting a Coup: Interviews with Steve Jobs, John Sculley. Rose, 266–275; Sculley, ix–! q' ]0 K; r0 A1 w- `0 W1 r
x, 245–246; Young, 388–396; Elliot, 112.
2 H+ y4 O! ~+ G8 R. PSeven Days in May: Interviews with Jean-Louis Gassée, Steve Jobs, Bill Campbell, Al
% q4 u: V5 ^9 y+ g/ _7 K, N+ oEisenstat, John Sculley, Mike Murray, Mike Markkula, Debi Coleman. Bro Uttal, “Behind* q5 f; _) \6 p2 l
the Fall of Steve Jobs,” Fortune, Aug. 5, 1985; Sculley, 249–260; Rose, 275–290; Young,, J3 N; |7 a) G3 z$ w: j; r, [. y
396–404.
4 b1 s; N; X- \: D& M! rLike a Rolling Stone: Interviews with Mike Murray, Mike Markkula, Steve Jobs, John
' G3 x0 P4 w0 ]Sculley, Bob Metcalfe, George Riley, Andy Hertzfeld, Tina Redse, Mike Merin, Al
5 t$ F) t+ a$ N# ?Eisenstat, Arthur Rock. Tina Redse email to Steve Jobs, July 20, 2010; “No Job for Jobs,”8 i2 N! h1 e. ~$ l- l- q; H
AP, July 26, 1985; “Jobs Talks about His Rise and Fall,” Newsweek, Sept. 30, 1985;
/ y/ F8 G2 W5 P0 bHertzfeld, 269–271; Young, 387, 403–405; Young and Simon, 116; Rose, 288–292;
$ {2 c$ M' C5 A+ X; o$ RSculley, 242–245, 286–287; letter from Al Eisenstat to Arthur Hartman, July 23, 1985
/ \* p- P" [4 C; `(courtesy of Al Eisenstat).
) k9 R% w" {' `: j, z# K" j: @/ V6 K3 W! l! L' U) t7 F, }$ \
CHAPTER 18: NeXT
' Z0 B; _5 L: k m" n/ U. JThe Pirates Abandon Ship: Interviews with Dan’l Lewin, Steve Jobs, Bill Campbell,) q/ t! \7 }2 R7 f: J6 p
Arthur Rock, Mike Markkula, John Sculley, Andrea Cunningham, Joanna Hoffman. r* i3 @, E% f, ^7 `$ s, s
Patricia Bellew Gray and Michael Miller, “Apple Chairman Jobs Resigns,” Wall Street
- k7 B9 L! R: _( w) aJournal, Sept. 18, 1985; Gerald Lubenow and Michael Rogers, “Jobs Talks about His Rise- _5 Q% L" o4 @" v7 b
and Fall,” Newsweek, Sept. 30, 1985; Bro Uttal, “The Adventures of Steve Jobs,” Fortune,
6 Y1 P: F& n* U* Z: F. v( w; ?Oct. 14, 1985; Susan Kerr, “Jobs Resigns,” Computer Systems News, Sept. 23, 1985;' C1 s( P- U* C9 ]% u/ }
“Shaken to the Very Core,” Time, Sept. 30, 1985; John Eckhouse, “Apple Board Fuming at* R( U& L6 P+ O4 D
Steve Jobs,” San Francisco Chronicle, Sept. 17, 1985; Hertzfeld, 132–133; Sculley, 313–
$ }3 P0 L7 J3 F7 X$ n; f( p8 g) m317; Young, 415–416; Young and Simon, 127; Rose, 307–319; Stross, 73; Deutschman, 36;
B4 H$ F- F) W( SComplaint for Breaches of Fiduciary Obligations, Apple Computer v. Steven P. Jobs and4 ~! V6 l w" Q4 W. q( \
Richard A. Page, Superior Court of California, Santa Clara County, Sept. 23, 1985; Patricia1 ]+ }) N1 L0 y3 V
Bellew Gray, “Jobs Asserts Apple Undermined Efforts to Settle Dispute,” Wall Street2 F3 P& T Q) G& r. q( w
Journal, Sept. 25, 1985.9 n+ l5 S0 Q% K8 l/ j. w
To Be on Your Own: Interviews with Arthur Rock, Susan Kare, Steve Jobs, Al Eisenstat. H4 Q4 P8 h2 w v
“Logo for Jobs’ New Firm,” San Francisco Chronicle, June 19, 1986; Phil Patton, “Steve
; n6 m) a1 _9 C( WJobs: Out for Revenge,” New York Times, Aug. 6, 1989; Paul Rand, NeXT Logo+ j% M7 V: T; ~4 L+ G
presentation, 1985; Doug Evans and Allan Pottasch, video interview with Steve Jobs on
1 v" e2 |: y$ w8 Q" W7 N: C0 aPaul Rand, 1993; Steve Jobs to Al Eisenstat, Nov. 4, 1985; Eisenstat to Jobs, Nov. 8, 1985;
2 E$ u' b. d4 Y4 n5 mAgreement between Apple Computer Inc. and Steven P. Jobs, and Request for Dismissal of$ y1 A2 N2 t, X$ _( O
Lawsuit without Prejudice, filed in the Superior Court of California, Santa Clara County,- k {' `( L8 ^/ m
Jan. 17, 1986; Deutschman, 47, 43; Stross, 76, 118–120, 245; Kunkel, 58–63; “Can He Do & v2 x$ B" c) p
1 d1 P5 q% i# E- u9 x! L
- p" n; ^2 C' k: M8 X( `2 T6 H) q2 [4 |& [6 A4 g
" w& _( X- v) {- o
$ F' I; B" L i# a6 P& e
7 q) V6 s0 g3 H7 k1 z7 ?4 \! }% V5 h/ b" z+ @
$ C. d) }6 N% @& v
- L' C7 w5 X6 F- o% X8 @
It Again?” Business Week, Oct. 24, 1988; Joe Nocera, “The Second Coming of Steve Jobs,”
) M* W1 t. ~( g+ M2 dEsquire, Dec. 1986, reprinted in Good Guys and Bad Guys (Portfolio, 2008), 49; Brenton
% K' R3 V ?- s" S7 j* e: YSchlender, “How Steve Jobs Linked Up with IBM,” Fortune, Oct. 9, 1989." S$ `; [8 O% z
The Computer: Interviews with Mitch Kapor, Michael Hawley, Steve Jobs. Peter; c5 @$ ~( b g4 ~
Denning and Karen Frenkle, “A Conversation with Steve Jobs,” Communications of the; p4 _8 H+ U5 F4 G" n9 X
Association for Computer Machinery, Apr. 1, 1989; John Eckhouse, “Steve Jobs Shows Off
% m' j, R* F3 @. b* UUltra-Robotic Assembly Line,” San Francisco Chronicle, June 13, 1989; Stross, 122–125;" a' X! F9 v. f" h* k
Deutschman, 60–63; Young, 425; Katie Hafner, “Can He Do It Again?” Business Week,5 ^7 o% {0 z$ _4 K
Oct. 24, 1988; The Entrepreneurs, PBS, Nov. 5, 1986, directed by John Nathan.
, t) t, J- Q C% dPerot to the Rescue: Stross, 102–112; “Perot and Jobs,” Newsweek, Feb. 9, 1987; n& ^1 N" z& q/ {% i J! ^& ]+ u0 G
Andrew Pollack, “Can Steve Jobs Do It Again?” New York Times, Nov. 8, 1987; Katie' o8 w$ {5 v5 h1 g6 C! w4 K# {% w
Hafner, “Can He Do It Again?” Business Week, Oct. 24, 1988; Pat Steger, “A Gem of an* H# j0 \! ?3 B2 I
Evening with King Juan Carlos,” San Francisco Chronicle, Oct. 5, 1987; David Remnick,
% Q$ ?' l* z- k$ O6 A) u- x4 p“How a Texas Playboy Became a Billionaire,” Washington Post, May 20, 1987.8 g( z! _6 f# v5 t0 X
Gates and NeXT: Interviews with Bill Gates, Adele Goldberg, Steve Jobs. Brit Hume,. V7 V4 c6 ~" W% A6 T% [3 l3 j7 i
“Steve Jobs Pulls Ahead,” Washington Post, Oct. 31, 1988; Brent Schlender, “How Steve# ~% V- B0 x( \% O4 U' `
Jobs Linked Up with IBM,” Fortune, Oct. 9, 1989; Stross, 14; Linzmayer, 209; “William
& b6 B# a V" O/ [4 _Gates Talks,” Washington Post, Dec. 30, 1990; Katie Hafner, “Can He Do It Again?”0 w+ O* Y+ w8 Z- x
Business Week, Oct. 24, 1988; John Thompson, “Gates, Jobs Swap Barbs,” Computer! i, v7 y# P. Z( n+ S2 m% S
System News, Nov. 27, 1989.
6 R/ l2 M4 N; F! D( t" oIBM: Brent Schlender, “How Steve Jobs Linked Up with IBM,” Fortune, Oct. 9, 1989;& I5 @' U0 J* c% o' o; M; f
Phil Patton, “Out for Revenge,” New York Times, Aug. 6, 1989; Stross, 140–142;
" Y* |* K* N# E' I. C) n- \5 UDeutschman, 133.
& D! f7 x& a) mThe Launch, October 1988: Stross, 166–186; Wes Smith, “Jobs Has Returned,” Chicago
6 I) {+ G5 n: g7 i5 j# `6 O3 J+ fTribune, Nov. 13, 1988; Andrew Pollack, “NeXT Produces a Gala,” New York Times, Oct.) b+ w( X& N' `- ^6 w' z
10, 1988; Brenton Schlender, “Next Project,” Wall Street Journal, Oct. 13, 1988; Katie
& l: q0 s/ g1 w4 I& e* yHafner, “Can He Do It Again?” Business Week, Oct. 24, 1988; Deutschman, 128; “Steve
$ `& Q: x H7 V {1 \4 MJobs Comes Back,” Newsweek, Oct. 24, 1988; “The NeXT Generation,” San Jose Mercury
* j/ w7 m+ F* ]) O( k+ kNews, Oct. 10, 1988.' `8 W2 A: V4 p
% V2 u( Z0 m0 Q2 R
CHAPTER 19: PIXAR% w1 U' U& f/ l9 e' z
Lucasfilm’s Computer Division: Interviews with Ed Catmull, Alvy Ray Smith, Steve
0 }1 }6 X1 e. z! ]' z VJobs, Pam Kerwin, Michael Eisner. Price, 71–74, 89–101; Paik, 53–57, 226; Young and; W3 o. ]- O' R- M+ z0 I& P
Simon, 169; Deutschman, 115.
- I4 K# k0 l- V7 J% x: H0 pAnimation: Interviews with John Lasseter, Steve Jobs. Paik, 28–44; Price, 45–56.
8 Y" a/ R2 G% h. b' zTin Toy: Interviews with Pam Kerwin, Alvy Ray Smith, John Lasseter, Ed Catmull, Steve
2 N9 H* H1 T7 h! X2 C. {3 cJobs, Jeffrey Katzenberg, Michael Eisner, Andy Grove. Steve Jobs email to Albert Yu, Sept.; h9 n! c: K9 n0 d1 i A. {2 n
23, 1995; Albert Yu to Steve Jobs, Sept. 25, 1995; Steve Jobs to Andy Grove, Sept. 25,
% Y9 h7 [* o4 m1 x1 F1995; Andy Grove to Steve Jobs, Sept. 26, 1995; Steve Jobs to Andy Grove, Oct. 1, 1995;8 s' ]3 o! B5 s; @ k& F# v1 S
Price, 104–114; Young and Simon, 166.2 ~; C. ]( }4 t1 s( c+ b
' m+ l& e: n) O8 @. X: }9 G
CHAPTER 20: A REGULAR GUY , }3 [" J, l9 |: U
, r9 Y+ |: e! J) w; Q! D% K
- j4 a. L7 ?! f7 K4 q" Y* f5 n: Z/ q N; k
+ u9 m- K! R) a$ C- [6 A8 O, B; Y
; L4 ~" e2 q2 f6 X2 N" Q* v& T) l2 G( \" \ T! `3 X
6 k/ \2 m' B1 T: }$ V' ]; B# f
0 s4 f, K0 V3 m- d+ N: Y
" K5 ~- }! x. B4 y" G9 u8 u: {
Joan Baez: Interviews with Joan Baez, Steve Jobs, Joanna Hoffman, Debi Coleman,
. r% F& J" l# Q8 }. k% e" I qAndy Hertzfeld. Joan Baez, And a Voice to Sing With (Summit, 1989), 144, 380.5 K! k7 M+ q& d# V
Finding Joanne and Mona: Interviews with Steve Jobs, Mona Simpson.
% [7 |, I1 g) o2 r5 YThe Lost Father: Interviews with Steve Jobs, Laurene Powell, Mona Simpson, Ken3 p0 W( S3 d; L6 ~6 }+ l. M, ]$ ?2 Y. Q
Auletta, Nick Pileggi.6 {7 \0 U! Q. t
Lisa: Interviews with Chrisann Brennan, Avie Tevanian, Joanna Hoffman, Andy/ y9 l" q' m* W
Hertzfeld. Lisa Brennan-Jobs, “Confessions of a Lapsed Vegetarian,” Southwest Review,
( ~0 q" ]; F) K q2008; Young, 224; Deutschman, 76.
6 W4 x, C: |3 e/ PThe Romantic: Interviews with Jennifer Egan, Tina Redse, Steve Jobs, Andy Hertzfeld,! X3 n L. t9 r
Joanna Hoffman. Deutschman, 73, 138. Mona Simpson’s A Regular Guy is a novel loosely
. d- a" v& ^2 S0 ibased on the relationship between Jobs, Lisa and Chrisann Brennan, and Tina Redse, who6 O- J3 c" o3 t4 H# s
is the basis for the character named Olivia.
$ {" k" L+ C, d$ S+ I8 W9 y
: s5 o) W5 L! y; ^CHAPTER 21: FAMILY MAN& Y! O1 F' q, g4 q
Laurene Powell: Interviews with Laurene Powell, Steve Jobs, Kathryn Smith, Avie
1 p$ {. n+ D1 tTevanian, Andy Hertzfeld, Marjorie Powell Barden.2 c; g, `9 n5 N0 c1 @
The Wedding, March 18, 1991: Interviews with Steve Jobs, Laurene Powell, Andy) x1 D1 Q. T3 y
Hertzfeld, Joanna Hoffman, Avie Tevanian, Mona Simpson. Simpson, A Regular Guy, 357., h2 @! O1 P4 w, X p8 G
A Family Home: Interviews with Steve Jobs, Laurene Powell, Andy Hertzfeld. David
: T, O: j2 F4 E }Weinstein, “Taking Whimsy Seriously,” San Francisco Chronicle, Sept. 13, 2003; Gary
3 ~8 D2 @" H: |# M% q. x9 qWolfe, “Steve Jobs,” Wired, Feb. 1996; “Former Apple Designer Charged with Harassing
. h% k& y1 O: T! i1 h9 F( o# KSteve Jobs,” AP, June 8, 1993.9 w! e* n0 j; S- Z2 ~ K6 J! o
Lisa Moves In: Interviews with Steve Jobs, Laurene Powell, Mona Simpson, Andy3 l. C& n+ `4 ^1 V1 r5 u
Hertzfeld. Lisa Brennan-Jobs, “Driving Jane,” Harvard Advocate, Spring 1999; Simpson,) @2 ]6 p- h \ T! ?$ F
A Regular Guy, 251; email from Chrisann Brennan, Jan. 19, 2011; Bill Workman, “Palo
8 a* D& L* d4 r0 C8 x# h; L" mAlto High School’s Student Scoop,” San Francisco Chronicle, Mar. 16, 1996; Lisa; W, L$ O2 r1 Y+ S2 G3 b
Brennan-Jobs, “Waterloo,” Massachusetts Review, Spring 2006; Deutschman, 258;
- x& [, ] g, n* L/ n* P( zChrisann Brennan website, chrysanthemum.com; Steve Lohr, “Creating Jobs,” New York
% }, |" M0 w% i* }+ N% dTimes, Jan. 12, 1997.
, L5 i7 I+ s! f) l; w hChildren: Interviews with Steve Jobs, Laurene Powell.
+ z) z+ r- l5 k& b8 [7 s
, g3 Z3 M7 u# G+ y X7 S3 }- SCHAPTER 22: TOY STORY! J" M3 Z \$ P8 K! g
Jeffrey Katzenberg: Interviews with John Lasseter, Ed Catmull, Jeffrey Katzenberg, Alvy0 w1 S5 P# q+ F; B, X
Ray Smith, Steve Jobs. Price, 84–85, 119–124; Paik, 71, 90; Robert Murphy, “John Cooley
6 d, b% A: c! }1 R9 u# ?& p& ^9 @Looks at Pixar’s Creative Process,” Silicon Prairie News, Oct. 6, 2010.
; j% R# U0 F6 F2 @2 F6 VCut! Interviews with Steve Jobs, Jeffrey Katzenberg, Ed Catmull, Larry Ellison. Paik,% H* n+ F2 I; ^9 S0 g
90; Deutschman, 194–198; “Toy Story: The Inside Buzz,” Entertainment Weekly, Dec. 8,6 T% G6 a) X/ V1 v
1995.
$ e- X* t# F( c. c/ QTo Infinity! Interviews with Steve Jobs, Michael Eisner. Janet Maslin, “There’s a New- [+ y3 k8 }% @$ T7 C- m
Toy in the House. Uh-Oh,” New York Times, Nov. 22, 1995; “A Conversation with Steve
# [4 g) A% `* q4 p0 J2 f) IJobs and John Lasseter,” Charlie Rose, PBS, Oct. 30, 1996; John Markoff, “Apple
! p9 F& M! } D* R4 WComputer Co-Founder Strikes Gold,” New York Times, Nov. 30, 1995.
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2 m3 }4 g. Y6 u" W) T" G# B8 G1 `CHAPTER 23: THE SECOND COMING4 Z! f1 y9 B7 ~! B
Things Fall Apart: Interview with Jean-Louis Gassée. Bart Ziegler, “Industry Has Next3 T6 k, d2 b$ b1 W& S. K' x. F7 {4 K
to No Patience with Jobs’ NeXT,” AP, Aug. 19, 1990; Stross, 226–228; Gary Wolf, “The
" P! y# _: e' {' G. o1 HNext Insanely Great Thing,” Wired, Feb. 1996; Anthony Perkins, “Jobs’ Story,” Red5 B! W7 A# j. w5 G. ~* a
Herring, Jan. 1, 1996." a% T( r7 S3 c' ]
Apple Falling: Interviews with Steve Jobs, John Sculley, Larry Ellison. Sculley, 248,, n7 R% Z# a4 w5 g& N
273; Deutschman, 236; Steve Lohr, “Creating Jobs,” New York Times, Jan. 12, 1997;
: g9 \! Z9 l1 @5 p; |3 s% R% kAmelio, 190 and preface to the hardback edition; Young and Simon, 213–214; Linzmayer,
# b M# m5 j" B273–279; Guy Kawasaki, “Steve Jobs to Return as Apple CEO,” Macworld, Nov. 1, 1994.7 b+ d" f2 l. i8 o: v; k
Slouching toward Cupertino: Interviews with Jon Rubinstein, Steve Jobs, Larry Ellison,
$ K# p: s& _$ D' yAvie Tevanian, Fred Anderson, Larry Tesler, Bill Gates, John Lasseter. John Markoff,
8 \& s2 {" J7 X$ `+ h3 V+ K: g K“Why Apple Sees Next as a Match Made in Heaven,” New York Times, Dec. 23, 1996;
% d% z y! O& e, ?Steve Lohr, “Creating Jobs,” New York Times, Jan. 12, 1997; Rajiv Chandrasekaran, “Steve' G' g6 F$ `, L& H& H h; O) A4 a
Jobs Returning to Apple,” Washington Post, Dec. 21, 1996; Louise Kehoe, “Apple’s% P2 C3 t' q: T; D C; B$ A
Prodigal Son Returns,” Financial Times, Dec. 23, 1996; Amelio, 189–201, 238; Carlton,
4 l% c& @6 {& Z/ f: f409; Linzmayer, 277; Deutschman, 240.
9 I+ C$ b6 E1 ~2 {: W! b9 n' C _ ~" R2 _- p5 z6 M
CHAPTER 24: THE RESTORATION& p% O) R. }% P0 ~
Hovering Backstage: Interviews with Steve Jobs, Avie Tevanian, Jon Rubinstein, Ed
; {, t3 I) ]' VWoolard, Larry Ellison, Fred Anderson, email from Gina Smith. Sheff; Brent Schlender,' q3 U7 Q1 V' W( l3 g2 d% \
“Something’s Rotten in Cupertino,” Fortune, Mar. 3, 1997; Dan Gillmore, “Apple’s
( g$ o H/ i/ s! h+ F+ v1 yProspects Better Than Its CEO’s Speech,” San Jose Mercury News, Jan. 13, 1997; Carlton,$ ]) r. m# E _2 Z
414–416, 425; Malone, 531; Deutschman, 241–245; Amelio, 219, 238–247, 261;
9 a2 E. q* P6 v: C* \# vLinzmayer, 201; Kaitlin Quistgaard, “Apple Spins Off Newton,” Wired.com, May 22, 1997;
, W" q' p- C7 t- t+ HLouise Kehoe, “Doubts Grow about Leadership at Apple,” Financial Times, Feb. 25, 1997;
{- Q/ o+ w& S. Q$ S5 K# {Dan Gillmore, “Ellison Mulls Apple Bid,” San Jose Mercury News, Mar. 27, 1997;9 v% p v+ `9 P" _
Lawrence Fischer, “Oracle Seeks Public Views on Possible Bid for Apple,” New York- [8 I# e Q$ I/ X5 \7 `
Times, Mar. 28, 1997; Mike Barnicle, “Roadkill on the Info Highway,” Boston Globe, Aug.5 r8 v+ w( E7 `( ?
5, 1997./ O Z% Q0 V$ ?4 z, c& ~5 s( q. I
Exit, Pursued by a Bear: Interviews with Ed Woolard, Steve Jobs, Mike Markkula, Steve: L5 b% g, ?6 r
Wozniak, Fred Anderson, Larry Ellison, Bill Campbell. Privately printed family memoir by
) J4 F1 m3 m% A0 F' v. U& \- MEd Woolard (courtesy of Woolard); Amelio, 247, 261, 267; Gary Wolf, “The World$ o' _ o/ l- H! H- l
According to Woz,” Wired, Sept. 1998; Peter Burrows and Ronald Grover, “Steve Jobs’# |, l& \1 F( ~# M5 u& _3 L; ~
Magic Kingdom,” Business Week, Feb. 6, 2006; Peter Elkind, “The Trouble with Steve
8 L/ D. k5 _5 o) i& PJobs,” Fortune, Mar. 5, 2008; Arthur Levitt, Take on the Street (Pantheon, 2002), 204–206.
7 a5 }& Q9 w" O, Q. XMacworld Boston, August 1997: Steve Jobs, Macworld Boston speech, Aug. 6, 1997.
! y- N5 S4 _0 oThe Microsoft Pact: Interviews with Joel Klein, Bill Gates, Steve Jobs. Cathy Booth,
1 ^. l5 ]$ G6 `1 S0 M% B“Steve’s Job,” Time, Aug. 18, 1997; Steven Levy, “A Big Brother?” Newsweek, Aug. 18,
9 G- s9 z" ^& L4 [, Z1997. Jobs’s cell phone call with Gates was reported by Time photographer Diana Walker,
. t) Q9 J2 l2 r, z2 vwho shot the picture of him crouching onstage that appeared on the Time cover and in the
$ u& O4 Z R5 d3 E/ b pphoto section of this book.
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CHAPTER 25: THINK DIFFERENT
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! q5 b& B1 B5 ~2 r( ZHere’s to the Crazy Ones: Interviews with Steve Jobs, Lee Clow, James Vincent, Norman- t: C _' X6 v* w1 |9 N
Pearlstine. Cathy Booth, “Steve’s Job,” Time, Aug. 18, 1997; John Heilemann, “Steve Jobs
6 u/ O1 ]4 \8 r5 m, Z* K- Yin a Box,” New York, June 17, 2007.
3 p( q, y2 Z. v! X. HiCEO: Interviews with Steve Jobs, Fred Anderson. Video of Sept. 1997 staff meeting
% l: q3 @; U& }: D1 A( w3 J(courtesy of Lee Clow); “Jobs Hints That He May Want to Stay at Apple,” New York Times,
7 t: `/ i4 c2 b0 gOct. 10, 1997; Jon Swartz, “No CEO in Sight for Apple,” San Francisco Chronicle, Dec.# m$ _: q F! L" h& O
12, 1997; Carlton, 437.
; s. f- \# t k6 a2 p$ a0 a- V* ^Killing the Clones: Interviews with Bill Gates, Steve Jobs, Ed Woolard. Steve Wozniak," z! n/ y3 R* u, Z# L
“How We Failed Apple,” Newsweek, Feb. 19, 1996; Linzmayer, 245–247, 255; Bill Gates,
4 ~5 c+ O7 W; ~! E" @ W( J“Licensing of Mac Technology,” a memo to John Sculley, June 25, 1985; Tom Abate, “How. ~: v |9 P, X: X' ^$ c; W
Jobs Killed Mac Clone Makers,” San Francisco Chronicle, Sept. 6, 1997.
0 b; r9 }1 \/ AProduct Line Review: Interviews with Phil Schiller, Ed Woolard, Steve Jobs.
9 K G: `. @& |# i/ DDeutschman, 248; Steve Jobs, speech at iMac launch event, May 6, 1998; video of Sept.5 Y, L) h4 \6 H+ [9 }
1997 staff meeting.$ }4 Y+ D8 ^7 S9 Z4 \; }. Q
- g. q+ X/ a: Y9 F7 U2 _4 Q; l( gCHAPTER 26: DESIGN PRINCIPLES, _1 A" [7 N5 D/ L) t+ ~+ B2 Y0 D
Jony Ive: Interviews with Jony Ive, Steve Jobs, Phil Schiller. John Arlidge, “Father of
" r) W$ i( G. V( WInvention,” Observer (London), Dec. 21, 2003; Peter Burrows, “Who Is Jonathan Ive?”
0 s& s9 u8 p0 O- e- | T# H7 nBusiness Week, Sept. 25, 2006; “Apple’s One-Dollar-a-Year Man,” Fortune, Jan. 24, 2000;
# u2 N# ]9 n% p+ \4 mRob Walker, “The Guts of a New Machine,” New York Times, Nov. 30, 2003; Leander; L5 W( N& {5 l9 q/ }, v0 a
Kahney, “Design According to Ive,” Wired.com, June 25, 2003.
6 K4 `# e% U1 ^0 _: n! u& BInside the Studio: Interview with Jony Ive. U.S. Patent and Trademark Office, online
$ _6 u2 J t. j+ o5 _database, patft.uspto.gov; Leander Kahney, “Jobs Awarded Patent for iPhone Packaging,”& `5 Z9 Q$ ?$ l# y7 F
Cult of Mac, July 22, 2009; Harry McCracken, “Patents of Steve Jobs,” Technologizer.com,% C" w( i6 x( S+ F4 ~
May 28, 2009.% O# ]6 g$ `' a0 j# |; `: `, v' g
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CHAPTER 27: THE iMAC
/ V$ k5 t& a! K$ ?Back to the Future: Interviews with Phil Schiller, Avie Tevanian, Jon Rubinstein, Steve9 F! G W3 c \+ v& v
Jobs, Fred Anderson, Mike Markkula, Jony Ive, Lee Clow. Thomas Hormby, “Birth of the
' ^+ m/ s( ~% @# H2 ~9 l3 u% DiMac,” Mac Observer, May 25, 2007; Peter Burrows, “Who Is Jonathan Ive?” Business
- e/ n( L* V9 K/ [+ WWeek, Sept. 25, 2006; Lev Grossman, “How Apple Does It,” Time, Oct. 16, 2005; Leander
2 R* t+ j) Z6 Z5 bKahney, “The Man Who Named the iMac and Wrote Think Different,” Cult of Mac, Nov. 3,, ~8 {% i4 k' j
2009; Levy, The Perfect Thing, 198; gawker.com/comment/21123257/; “Steve’s Two Jobs,”
2 c/ u* V0 |! i1 Z+ s! ^1 mTime, Oct. 18, 1999.0 A t" G% i9 ] I- R! p9 Q
The Launch, May 6, 1998: Interviews with Jony Ive, Steve Jobs, Phil Schiller, Jon+ ]) T: M% z* ^1 B8 p
Rubinstein. Steven Levy, “Hello Again,” Newsweek, May 18, 1998; Jon Swartz,
2 Z) Y6 M8 m1 d M- U7 S$ |: t“Resurgence of an American Icon,” Forbes, Apr. 14, 2000; Levy, The Perfect Thing, 95.
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7 e$ L* S' [7 k* cCHAPTER 28: CEO) O$ |, j! |7 W
Tim Cook: Interviews with Tim Cook, Steve Jobs, Jon Rubinstein. Peter Burrows, “Yes,0 H) t7 ^; N" g B, T, _* f, N9 v
Steve, You Fixed It. Congratulations. Now What?” Business Week, July 31, 2000; Tim) B. L& ~1 A; _3 b0 h6 H
Cook, Auburn commencement address, May 14, 2010; Adam Lashinsky, “The Genius
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4 l6 K9 ^, l6 p1 o9 t2 a9 obehind Steve,” Fortune, Nov. 10, 2008; Nick Wingfield, “Apple’s No. 2 Has Low Profile,”
4 P" R+ _& u# r3 T8 DWall Street Journal, Oct. 16, 2006.
! J, t; i) Z1 Z3 H: m6 C TMock Turtlenecks and Teamwork: Interviews with Steve Jobs, James Vincent, Jony Ive,
, x% b4 z) {, _8 q2 {. yLee Clow, Avie Tevanian, Jon Rubinstein. Lev Grossman, “How Apple Does It,” Time, Oct.
1 l6 P" `$ f* H7 ]16, 2005; Leander Kahney, “How Apple Got Everything Right by Doing Everything+ b7 ^8 Q4 ?& {$ |
Wrong,” Wired, Mar. 18, 2008.
) ?' @2 e4 G0 E" L5 i/ v- E! x9 N0 ^From iCEO to CEO: Interviews with Ed Woolard, Larry Ellison, Steve Jobs. Apple
2 m: e# g4 u" e9 U8 y. a9 r1 Wproxy statement, Mar. 12, 2001.
' T5 O1 M4 A X& e; I% ~. O( @& ^( A; m) g5 Q0 b
CHAPTER 29: APPLE STORES
/ p* ~4 y9 C( @3 \; v, {+ c" oThe Customer Experience: Interviews with Steve Jobs, Ron Johnson. Jerry Useem,& ^' G Q( @5 Y* ~$ u& q3 z0 i$ a
“America’s Best Retailer,” Fortune, Mar. 19, 2007; Gary Allen, “Apple Stores,”
) G- g2 U ]7 p BifoAppleStore.com.
* y2 T, R& Q8 ~7 m' `# k) u# jThe Prototype: Interviews with Art Levinson, Ed Woolard, Millard “Mickey” Drexler,
8 c& X% W1 L t' U$ V: }, wLarry Ellison, Ron Johnson, Steve Jobs, Art Levinson. Cliff Edwards, “Sorry, Steve . . . ,”
. f2 Z# w' k: ~/ cBusiness Week, May 21, 2001.
$ L5 ?5 Z( P2 [0 F3 I$ z0 nWood, Stone, Steel, Glass: Interviews with Ron Johnson, Steve Jobs. U.S. Patent Office,
9 j6 X0 j9 X* [# }0 m6 O/ mD478999, Aug. 26, 2003, US2004/0006939, Jan. 15, 2004; Gary Allen, “About Me,”' J: {0 {- U8 u* F0 t7 G
ifoapplestore.com.# V7 V$ t0 }1 R$ |
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CHAPTER 30: THE DIGITAL HUB5 d5 G- I0 r5 X+ k) [2 H9 @" s
Connecting the Dots: Interviews with Lee Clow, Jony Ive, Steve Jobs. Sheff; Steve Jobs,: q+ \; X" W4 A3 d3 f& e
Macworld keynote address, Jan. 9, 2001.* s/ M" f& [7 `; | N
FireWire: Interviews with Steve Jobs, Phil Schiller, Jon Rubinstein. Steve Jobs,' M% }; J5 k% N1 X# T( k( R7 d
Macworld keynote address, Jan. 9, 2001; Joshua Quittner, “Apple’s New Core,” Time, Jan.
! J( k+ |. \" ?6 i* k1 ?: z14, 2002; Mike Evangelist, “Steve Jobs, the Genuine Article,” Writer’s Block Live, Oct. 7,
" I. n( |& Q) R8 v3 _" \( m2005; Farhad Manjoo, “Invincible Apple,” Fast Company, July 1, 2010; email from Phil
4 |3 k6 c& W$ i- w1 l I8 |5 @Schiller.: P4 e7 K2 P! v: ^
iTunes: Interviews with Steve Jobs, Phil Schiller, Jon Rubinstein, Tony Fadell. Brent. `# _+ ]+ f7 u' G
Schlender, “How Big Can Apple Get,” Fortune, Feb. 21, 2005; Bill Kincaid, “The True
. e; Z# W* i* c/ LStory of SoundJam,” http://panic.com/extras/audionstory/popup-sjstory.html; Levy, The6 X0 d4 [8 y0 u; h2 r) c
Perfect Thing, 49–60; Knopper, 167; Lev Grossman, “How Apple Does It,” Time, Oct. 17,+ w" {8 A. ?; A Q/ M" X# d
2005; Markoff, xix.
! J/ l5 P) c3 R7 R- ~! CThe iPod: Interviews with Steve Jobs, Phil Schiller, Jon Rubinstein, Tony Fadell. Steve7 r6 Y% X6 c. i: q, T8 I8 @
Jobs, iPod announcement, Oct. 23, 2001; Toshiba press releases, PR Newswire, May 10,
; Q7 E2 O$ h% f. T4 v2000, and June 4, 2001; Tekla Perry, “From Podfather to Palm’s Pilot,” IEEE Spectrum,; d8 j, p6 o! b% e, t
Sept. 2008; Leander Kahney, “Inside Look at Birth of the iPod,” Wired, July 21, 2004; Tom0 u! V7 D& O: p
Hormby and Dan Knight, “History of the iPod,” Low End Mac, Oct. 14, 2005.
7 V. C% H% a& ?9 N |* ?+ s* DThat’s It! Interviews with Tony Fadell, Phil Schiller, Jon Rubinstein, Jony Ive, Steve% g) d$ g/ o# p/ C: P( Q
Jobs. Levy, The Perfect Thing, 17, 59–60; Knopper, 169; Leander Kahney, “Straight Dope6 X% d5 q+ ]1 W2 D
on the IPod’s Birth,” Wired, Oct. 17, 2006.
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